Press Release



SARASOTA, FL (May 2, 2014) – Florence Conlan, a private risk advisor with Baldwin Krystyn Sherman Partners (BKS), has been creating holistic insurance solutions for families and individuals with sophisticated lifestyles for over 15 years. Her areas of expertise include multi-million dollar estates, coastal homes, worldwide travel and significant collections. Conlan is distinguished from her peers by her commitment to building lasting relationships with her clients, helping them to prevent risks before they happen.

Florence is part of an exclusive group of insurance professionals to be honored with the 2014 Sarasota Five Star Home/Auto Insurance Professional award for outstanding client service. This is the fourth consecutive year that Florence has been chosen for this honor, and she will be recognized in a special section of this month’s issue of Sarasota Magazine.

Five Star Professional partnered with Sarasota Magazine to conduct research to identify a select group of insurance professionals who are exceptional in both their ability and their commitment to overall client satisfaction. Candidates are evaluated against 10 objective criteria, including customer service, integrity, knowledge/expertise, communication, value for fee charged and overall satisfaction.

“BKS is unlike any other brokerage firm. We have a unique process that not only protects clients from risks, but helps them grow,” said Florence, private risk advisor with BKS. “I love solving the risk management needs of my clients and getting to know them on a personal level. It’s an honor to be recognized for doing what you love.”

BKS is dedicated to service, and Florence is committed to supporting her community through the Boys & Girls Club Women’s Leadership Council, Meals on Wheels and Girls Incorporated. Look for Florence in the May issue of Sarasota Magazine and share the news of her achievements.

About Baldwin Krystyn Sherman Partners

Baldwin Krystyn Sherman Partners (BKS) is an award-winning independent insurance brokerage firm providing private risk management, commercial risk management, employee benefits, and Vitality™ programs to clients wherever life takes them throughout the U.S. and internationally. One of the largest privately held firms in Florida, BKS takes a holistic and boutique approach to insurance architecture and risk management. The firm builds personalized client relationships and utilizes a proprietary process called RiskMapping™ to examine client lifestyles, passions, professions and business ventures generating a 360° view of their unique risk profile. BKS Holistic Protection™ is then custom designed, which provides integrated coverage for all areas of a clients’ life. Headquartered in Tampa, with offices in Naples, Sarasota and Ft. Myers, BKS is driven to make a difference in their communities, rewarding colleagues’ community involvement and supporting over 40 charitable organizations.


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