Press Release


TAMPA, FL (April 14, 2014) – Baldwin Krystyn Sherman Partners (BKS), an independent insurance brokerage firm, has been named a Tampa Bay Times Top Workplace for a third consecutive year. BKS prides itself on a corporate culture unlike any other in the industry. The firm was founded in 2006 by three industry veterans―Lowry Baldwin, Elizabeth Krystyn and Laura Sherman―on the principles that colleagues feel valued, energized and excited to come to work. The partners have even developed a document called the Azimuth, which outlines their promises to colleagues and the unique role they have in helping the firm achieve success.

“Ours is a culture of doing the right thing, which extends to our colleagues,” said Laura Sherman, Partner at BKS. “We’ve consciously created a culture where commitment, collaboration and initiative are rewarded. “Powered by People” is more than a motto. It’s our mantra. We wanted to create a firm where people liked coming to work. It’s an honor to be recognized for doing what we love, especially when the judges are our valued colleagues.”

“My work philosophy is ‘love what you do, do what you love’,” one colleague said. “My insurance geek side loves reading insurance contracts, but it doesn’t hurt that everyone else is having fun and also loving what they’re doing. I’m aware that it’s rare to look forward to coming to work every day!”

BKS colleagues have a work ethic that is constantly rewarded and recognized. From an annual energy retreat and confidential wellness consulting to casual Mondays and Fridays and monthly BKS Vitality™ classes, colleagues receive a multitude of benefits designed to keep them healthy, happy and provide peace of mind and financial security.

The Top Workplaces are determined based on an employee-driven survey conducted by Workplace Dynamics, a leading research firm on organizational health and employee engagement. A BKS colleague said, “BKS values ideas and feedback from ALL team members, regardless of position. The partners are very interested in doing things differently from the rest of the industry. No idea is too modern or radical to be taken into consideration―definitely unique in the insurance industry.”

BKS recently received similar honors, earning spots on the 2014 Tampa Bay Business Journal Healthiest Employer and 2014 Best Place to Work lists.

About Baldwin Krystyn Sherman Partners
Baldwin Krystyn Sherman Partners (BKS) is an award-winning independent insurance brokerage firm providing private risk management, commercial risk management, employee benefits, and Vitality™ programs to clients wherever life takes them throughout the U.S. and internationally. One of the largest privately held firms in Florida, BKS takes a holistic and boutique approach to insurance architecture and risk management. The firm builds personalized client relationships and utilizes a proprietary process called RiskMapping™ to examine client lifestyles, passions, professions and business ventures generating a 360° view of their unique risk profile. BKS Holistic Protection™ is custom designed, which provides integrated coverage for all areas of a clients’ life. Headquartered in Tampa, with offices in Naples, Sarasota and Ft. Myers, BKS is driven to make a difference in their communities, rewarding colleagues’ community involvement and supporting over 40 charitable organizations.


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